Elderly People

The classic "Elderly People" traffic sign has often been criticised for its depiction of an impression of elderly people that might be less than appropriate.

A recent item in the Daily Mail (my favourite online newspaper resource) showcased a response to this in the Lake District.

Cumbria Tourism placed an alternative version of the sign on the Old Man of Coniston (that's a landform by the way, not a person...)

This was part of a "rebranding" of the Lake District as "the capital of adventure"....

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